head and shoulder vs Dove on twitter

                                                        Blog post 2

                                               Title. Dove vs head and shoulder

                                       Subtitle. Dove vs head and shoulder on twitter

                                                      BY Ravinder Singh

 

Twitter page of  Dove

         

Twitter page of Head and shoulders

                                       



Dove and head and shoulder both are active on twitter and are using promotional strategies in order to promote their product. Dove has 10.8k followers on twitters and have 3053 likes on twitter and they did overall 5256 tweets whereas head and shoulders have 52k followers and 4425 likes and they put overall 6457 tweets on the twitter. Both brands gradually use 50/50 rule in order to promote product

how dove use twitter

·         Twitter usually tweets related to girls

·         They tweet regarding the health of the women

·         They usually promote products which actually deliver real care to skin of the women

·         They are more focusing on the sports women

Dove is very much active on twitter and usually tweets on daily basis

How head and shoulder use twitter

·         They usually tweet to promote their products

·         They most tweets are related how to get dandruff free hairs

·         They tweet on hair care by giving information of benefits of their products and attracting customers
head and shoulder is not as active as dove but they are tweeting on weekly basis

  Most recent successful tweet of dove 

successful post of dove on twitter

The recent most successful tweet on the twitter is the video which they are promoting dove by doing dove mannequin challenge this video has 4867 views and in this video all the people are standing without any movement

·         The keywords sentences Dove are mannequin challenge, real beauty, my beauty my say.  And many more

Most recent successful tweet of head and shoulder 

successful post of head and shoulders on twitters 

The successful post of head and shoulders is that which tells winning is not really important but dedication and handwork and staying true to yourself is really important and related to sports

·         The keywords of head and shoulders are liveheadfirst, shoulders of greatness, peyong chang2018,  

Successful post	Dove	Head and shoulder
Likes	41	397
retweets	32	27
Comments	1	22

 

These tweets are successful because they have most number of like and retweets and the content both the post include is good which describe the benefits of their products